We are all unique - and so are our displays. Every monitor or mobile display has a different capability to display colors, and every individual may see these colors differently and/or may have their own display settings that can effect displayed colors. Hue, saturation, etc. all come into play. Lighting conditions at the time the photo was taken can also affect an image's color.
We have done our very best to ensure that the product images displayed represent a true depiction of the product colors, but peepers and pixels are fickle beasts so KAVU cannot guarantee that the color you see accurately portrays the true color of the product.